8 (stupidly simple) rules to grow on social media
A My First Million solo episode (episode 862) in which Shaan Puri shares what he calls non-obvious rules for building an audience, drawn from his experience with a podcast he says has over 100 million downloads. Rules covered include who follows you mattering more than how many, finding your inner nerd, content before packaging, building a binge bank, and people wanting a feeling more than information. Sponsor: HubSpot, which offers a free guide of the episode's notes, read in the episode and linked in the description. PARTIAL COVERAGE: this note covers the intro, rules one and two, the HubSpot read, rules about content first and the binge bank, rule seven and the closing, and does not cover every part of the roughly 18 minute episode, and not every one of the eight rules in detail. Audience figures and examples are Shaan's own and not independently checked.

Executive Summary (TL;DR)
A My First Million solo episode (episode 862) in which Shaan Puri shares what he calls non-obvious rules for building an audience, drawn from his experience with a podcast he says has over 100 million downloads. Rules covered include who follows you mattering more than how many, finding your inner nerd, content before packaging, building a binge bank, and people wanting a feeling more than information. Sponsor: HubSpot, which offers a free guide of the episode's notes, read in the episode and linked in the description. PARTIAL COVERAGE: this note covers the intro, rules one and two, the HubSpot read, rules about content first and the binge bank, rule seven and the closing, and does not cover every part of the roughly 18 minute episode, and not every one of the eight rules in detail. Audience figures and examples are Shaan's own and not independently checked.