People are doing $100M+ in sales on this app (ft. Whatnot founder)
Whatnot co-founder Grant Lafontaine tells Sam and Shaan how the collectibles marketplace chose Funko and Pokemon as its first categories, the scrappy tactics that seeded sellers, how 'Grails' giveaways bought users cheaply after a flop first try, and how he built an operating rhythm as the company scaled. TL;DR Lafontaine picked used collectibles because eBay data showed demand, launched a marketplace in a week before an investor call, and learned giveaways only work after you fix the math. Based on approximately the first 49,800 caption characters, covering most of the 60-minute episode. A sponsor read appears mid-episode and is not covered. Details come from machine-generated captions and the guest's own claims; business figures are not independently checked. Topics are untimed; metadata follows YouTube. Source: https://youtubetotranscript.com/transcript?v=TAHAlGH_DK0
Executive Summary (TL;DR)
Whatnot co-founder Grant Lafontaine tells Sam and Shaan how the collectibles marketplace chose Funko and Pokemon as its first categories, the scrappy tactics that seeded sellers, how 'Grails' giveaways bought users cheaply after a flop first try, and how he built an operating rhythm as the company scaled. TL;DR Lafontaine picked used collectibles because eBay data showed demand, launched a marketplace in a week before an investor call, and learned giveaways only work after you fix the math. Based on approximately the first 49,800 caption characters, covering most of the 60-minute episode. A sponsor read appears mid-episode and is not covered. Details come from machine-generated captions and the guest's own claims; business figures are not independently checked. Topics are untimed; metadata follows YouTube. Source: https://youtubetotranscript.com/transcript?v=TAHAlGH_DK0