Soho House Founder: How I Built The World’s Most Exclusive Club: Nick Jones | E163
Steven Bartlett talks with Soho House founder Nick Jones about focusing on members, simplifying decisions, finding support for new locations and learning hospitality through practical work. Jones describes the early development of Babington House and Soho House New York. These notes cover selected business passages from the first roughly 50,000 characters of the public YouTube auto-captions of episode E163, not a complete account of the interview. Captions may contain errors; company roles, deals and practices are described as his account at the time, not verified current facts.
Executive Summary (TL;DR)
Steven Bartlett talks with Soho House founder Nick Jones about focusing on members, simplifying decisions, finding support for new locations and learning hospitality through practical work. Jones describes the early development of Babington House and Soho House New York. These notes cover selected business passages from the first roughly 50,000 characters of the public YouTube auto-captions of episode E163, not a complete account of the interview. Captions may contain errors; company roles, deals and practices are described as his account at the time, not verified current facts.
Key Takeaways
Prove hospitality can be different
He says he wanted to prove hospitality could be done differently, and that he never thought about making an aspirational brand. He was always obsessed about the member, which was his number one thing.